The Official Dennis Rodman Website |
February 2, 2004 SALT LAKE CITY, UT --(BUSINESS WIRE)- Beneficial Holdings (OTC:BFHJ) today announced that Benefical Health Systems (which Beneficial Holdings has signed a letter of intent to acquire) has signed a one year deal with basketball legend and future Hall of Famer Dennis Rodman to be the corporate spokesperson for their new sexual enhancement product line. Beneficial Health Systems is a cutting-edge nutraceutical company that has developed several highly unqiue, innovative sexual enhancement product lines that give men and women a natural, OTC option to Viagra®. Beneficial Health CEO, Harvey Carmichael said the following: “We are very pleased that Dennis Rodman has agreed to be the spokesperson for the EnjoyRX and EnduranceRX product line. We feel he will raise awareness and help educate the public about these natural sexcual enhancement options that are extremely safe and effective”. Dennis Rodman’s agent Darren Prince confirmed that all though in the midst of his comeback to the NBA this deal made sense for Dennis to sign. Dennis is excited to be in the same company with the likes of Dr. Ruth as someone who is helping both men and women with possible sexual problems and help educate them about natural solutions to those issues. Dennis also loved the fact that Beneficial Health makes PRODUCTS FOR BOTH MEN AND WOMEN and is thrilled to be part of the Beneficial Health Team. This press release contains forward-looking statements, which are made pursuant to the Safe Harbor provisions of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These forward-looking statements involve risks and uncertainties that could cause actual results to be materially different. Factors include, but are not limited to, available funding, market acceptance, competition, recruitment and retention of personnel, dependence on key personnel and certain risks associated with the projects in which the Company is engaged to complete and others. The forward-looking statements should be considered in light of these risks and uncertainties. The Company disavows any obligation to update or correct any of its forward-looking statements. For more information about Beneficial Health visit us online at www.EnjoyRX.com or call 800-825-8918 to speak with a corporate representative.
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